Growth Hacker

Hey there!

I'm Hina Ilyas and it’s a pleasure to have you here!

I am a content and communication expert with a decade-long experience in building brands. It's wild to say it out loud but within a few years, I turned my passion for living a boundary-less work lifestyle into a reality. Today, I help my clients tackle their workweek, and further their content & brand management goals.

Through my mentorship and training affiliations, I also help aspiring freelancers kickstart their freelance journeys so they can reclaim their work lives!

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My Contribution to the Community

Training & Speaking

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Where it all began!

My Blog

I took a career break in 2015 and launched my lifestyle blog only to realize how much I love creating content. The same blog became my freelance portfolio and it was only after a while that I onboarded my first freelance client. I was super stoked! The validation that I could make money from home with all the skills I already have encouraged me to keep going! The rest is history! I talk about technology, digital media, remote work, and mindfulness on my blog now.

Visit my Blog

It took me a while to build a remote work lifestyle where I am now able to work mindfully with people and projects I love. The Virtual Nut is for everyone who wants to shine in their remote careers the same way, live a mindful life, and hack personal/professional growth!

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The Virtual Nut

My Podcast

Articles/Mentions/PR

Features

I have been fortunate to have a chance to share my thoughts on the topics I am passionate about on several local and international platforms. Here are some of these features and mentions.

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How can I Help?

My Services

Mentorship & Coaching

If you are unsure about any aspect of content marketing for your startup or starting as a freelancer, Book an advisory one-on-one session to receive guidance and resources.

Book a Consultation

Project Management

As a business owner, you want to save time so you can focus on the more pressing and immediate tasks. I manage content, communication, outreach, and social media projects from the start to finish making sure nothing slips through the cracks!

Contact Me

Social Media

Tell you a secret?

Your social media audience will respond if your message resonates with them. There is no “one strategy fits all” rule for social media anymore so I make sure you receive a customized content strategy for each platform. I can help you with social media content ideation and design, community engagement, content SEO, and scheduling.

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Copywriting

If you often hover over your keyboard thinking about the best copy to nail your message, I have got you covered! I offer engaging and impactful content for your blog, website, social media, and email marketing.

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My Contribution to the Community

Other Projects

Rahbar Program

atThe Citizen Foundation

Rahbar is a Youth Mentorship program where volunteers gather with the motive of mentoring young individuals to become responsible and productive members of society. As a youth mentor, I engaged with the Citizen Foundation of Pakistan for a period of six weeks. Through one on one activities, discussion sessions, and lesson plans, I mentored a dedicated group of 8 school girls in developing a positive mindset, productive routine, and making the most of available resources to realize their passions.

Find more here

Peace Fellow

at Shaoor Foundation

Salamti Fellowship Program is a peace fellowship program by Shaoor Foundation for Education and Awareness (SFEA) under its peacebuilding campaign called Peace without Borders. I work as a peace agent as a part of Cohort VI to advocate for tolerance, conflict resolution, and peacebuilding.

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One Step Ahead

Digital Skill Building

It's a platform that helps individuals develop the digital skills they need to create and cultivate their online careers.

The purpose is to set people up to have meaningful careers as digital entrepreneurs so they are able to work from anywhere around the world!

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Fellowship

atBeyond the Classroom

Beyond the Classroom Pakistan (BTC). BTC is a platform for experiential learning with a focus on promoting global citizenship and skill-building. I learned and implemented design thinking for startups and carried out my 2-day pilot workshop on building a virtual assistance startup

Find more here

Nest Start-Up Weekend

at NEST I/O, Karachi

Developed a functional business model for a tech-centered startup in this 2-day immersive event which bagged the second price among 20 other great ideas.

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Dice Fellowship

at British Council, Pakistan

The DICE Women’s Fellowship offers fellows a platform to connect, share, build and learn from peers, get access to useful learning material, listen to expert opinions, connect to mentors but most importantly connect with fellow entrepreneurs to understand, build and develop connections and strategies that can help their businesses. During the course of this 8 weeks fellowship, I was engaged in structured leadership, soft skills building, business acumen development, and networking activities.

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Portfolio

PDF

Peace Fellow

Shaoor Foundation

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Portfolio & Projects

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Portfolio & Projects

I wade through information all the time but I am still able to supercharge my projects’ output with the help of these automation tools and platforms! I am most likely to handle your project through one of these!

Tools of the Trade

My Work Process

What clients think

Testimonials

Hina is a great asset to our team. She’s very detail-oriented. Throughout the last 2 years, Hina has learned our processes, improved them, and taken on more responsibility. I’m personally fond of her proactiveness when it comes to proposing new ideas that can benefit the business. When she hears a good idea on a podcast or course she’s taking, she’s quick to bring it to the team and think about ways of how we can implement them.

Alejandro Rioja

CEO Flux Chargers

Hina worked for 2 of my brands for over one and a half years. From artworks, to banners to video animation! Always a smooth experience. Hardly any artworks were revised as they were always so spot on

Naiha Zafar

Kolhart

Hina is SOLID. The turnaround and the work quality is amazing and she's easily one of my go-to's if I ever have any copy that needs written. Hope I get an opportunity to work with her again soon.

Clair Kim

Allennials At Work

Feel Free to Contact Me

I am always ready to learn a new skill, share my expertise, inspire, and get inspired! If you think you need help to ensure nothing slips through the cracks, drop me an email